NEDA HOLDING was established in Kabul, Afghanistan in 2002. The group consists of companies that are involved in Telecommunications, Advertising, Oil and Fuel supply, Construction, Trade and investment. Neda Holding's personnel based in our offices in Afghanistan and abroad are over 450. Our companies are managed by a team of highly professional expatriates, which includes British and Americans, senior technical staff are mostly from Russia, Kyrgyzstan and India.
As an Afghan business we are committed to development of Afghan economy. We employ over 380 Afghans, which makes almost 85% of our total workforce in the country. Our companies are developing the skills and abilities of our local staff in house and in educational institutions.
Our business interest is growing rapidly throughout Africa by expanding the outdoor advertising business. Pan African Advertising (Neda Holding's subsidiary) has been active in countries such as Burundi, Rwanda, South Sudan, Central African Republic, DR Congo, Gabon and Cameroon for a number of years.
NEDA HOLDING’s strategy is to build long-term partnerships with our partners and customers. With their support, we aim to maximise the potential of our business – through a combination of enhanced quality of service, creative marketing, innovative pricing and cost efficiency – while pursuing profitable growth by migrating our customers to new wave products, services and technology. Our goal is to exceed the expectations of every client by offering outstanding customer service, increased flexibility, and greater value, thus improving operation efficiency.
NEDA HOLDING is keen to establish business relations with organizations and companies operating in Afghanistan and Africa in order to expand the existing businesses, we are also keen to enter into new businesses and ventures where the opportunity arises. As a reliable partner we encourage foreign companies and investors to consider seriously investing in Afghan and African economies where the opportunities are immense.